Top 5 Reasons To Attend NAB East This Month

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The NAB Show New York, known as NAB East, is happening this month, Oct 17-20. It is expected to be well attended, with over 230+ exhibitors, a host of incredible sessions, and access to the Audio Engineering Convention (AES), which is co-locating on the Jacob Javits Center exhibit floor.  

Opportunities at NAB East

The National Association of Broadcasters hosts NAB East and the NAB Show® in Las Vegas, held annually in April. The events, which celebrate their centennial next year, promise "hands-on learning and interactive product discovery" from cutting-edge companies to give attendees the chance to learn advanced ways to improve workflows and enhance operations.

These events are well attended by industry leaders and audio, video, and content creators and distributors. They are an exceptional opportunity to learn about the latest tech and trends in the industry. There are many reasons to attend, including an abundance of networking potential with the nearly 8,000 expected attendees, but here we single out our top 5: 

1) Incredible Exhibits

The showroom floor will give attendees ample opportunity to see and discuss the latest technology to maximize productivity and profit. As noted by NAB President-CEO Curtis LeGeyt:

“While Vegas is focused on forward-looking products and product announcements, New York is really hands-on implementation and how you deploy this new technology in your day-to-day."

NAB East focuses people on the tactical and actionable strategies and skills they need in our fast-evolving landscape.  

2) Experiential Zone

The Experiential Zone, which was well received in Vegas earlier this year, highlights crucial trends and topics in our industry. The area includes a Content Theater presenting keynotes and industry awards and a Tech Chat Stage that will showcase product demos. 

Of note for digital content managers, the Tech Chat Stage will have sessions on:

  • Solving Monetization Problems for SSAI/DAI VO
  • When the Traditional Media Supply Chain No Longer Fits, What Now?
  • Unlocking the Value of Video Archies With AI
  • Understanding the Complexities of Connected-TV (CTV) Apps
  • Making Sense of Change in MediaTech
  • Broadcasting The Future With ATSC 3.0
  • Fast Audio's Role in the Future of Streaming Audi
  • The Future of Media Attribution Starts With a Scan
  • New Technologies Create New Opportunities for Content Monetization

3)  Additional Curated Sessions and Workshops

There are several additional all-day conference programs on offer, such as the Cybersecurity for Broadcasters Retreat (Oct. 17-18) and Post Production Conference NYC (Oct. 18), however the session on TV2025: Monetizing the Future (Oct. 19) is of particular interest for content managers. 

This all-day session includes a panel of speakers from IBM Business, Nexstar Media Group, Graham Media, and Publicis. It brings together TV station C-suites to discuss how changing technology is seeing the development and emergence of new revenue streams. 

4) The Ultimate Radio Experience

The Ultimate Radio Experience is two power-packed days meant to inspire station-level radio executives, managers, and programmers of all market sizes to reimagine the business and broadcast content. The Experience features three specific events:

  • Radio Insights | Executive Seminar  (Oct. 19)
  • NAB Marconi Radio Awards (Oct. 19)
  • Radio Reimagined | Charting Radio's Future (Oct. 20)

5) Audio Engineering Convention (AES) Access

AES again shares the exhibit floor with NAB East, with exhibit floor access to both conferences available to all attendees. For content managers, this represents another opportunity to network with content producers and distributors who will be at AES seeking to connect with leading manufacturers and engineers in audio production.    

Connect with FilmTrack at NAB East

We are heading to NAB East and look forward to connecting with studios, neworks, and content managers and distributors looking for software options with advanced features to manage rights, royalties, availabilities, contracts, financials, and licensing.

Let us know if you would like to connect. We'd love to hear from you!

Connect With Us @ NAB East!


FilmTrack's Contracts & Availabilities Manager

FilmTrack's Contracts & Availabilities Manager

Increase revenue, get to market quicker, and optimize the value of your library. Our Contracts and Availabilities Manager provides automated, real-time contract and availabilities data across your entire catalog.

Learn more
tablet displaying Business Intelligence Manager

FilmTrack's Financials Manager

Enjoy the most robust financial tools in the industry, built to handle the most complex calculations. Whether it’s circular deductions, financial waterfalls, or royalties in/out, you can relax and know that everything is being split and paid accurately.

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FilmTrack's Brand Licensing Manager

FilmTrack's Brand Licensing Manager

Increase revenue, save time, and measure the success of your brand licensing program. RoyaltyZone, a FilmTrack solution, makes it easy for you to automate your business and take your licensing game to the next level.

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